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As the printing, label, and flexible packaging industry continues to face stiff competition, it is even more important for commercial printing companies to be able to offer competitive options and stay ahead of the rest of the crowd.
As the printing, label, and flexible packaging industry continues to face stiff competition, it is even more important for commercial printing companies to be able to offer competitive options and stay ahead of the rest of the crowd. One way to distinguish yourself from your competitors is to offer digital embellishment on labels and flexible packaging, which can help elevate your print jobs and differentiate your services to capture the attention of your customer base.
Konica Minolta’s MGI JETvarnish 3D Web uses digital technology to give you higher flexibility, faster delivery times, and improved personalisation options across your products. It is the only digital printer than can do spot UV and foil digital enhancement on web-printed products, enabling you to produce embellished labels and flexible packaging within the same production line. This helps to save on overhead costs and redirect manpower or finance resources to other parts of the business.
The MGI JETvarnish 3D Web comes with a full Rotary Flexo UV station, which expands the substrate compatibility by applying a coating on top of incompatible substrates so that embellishment can be applied.
You can now achieve and offer embellishment options including spot UV, foiling (in both flat and embossed effects), and texture printing across multiple product types and substrates, including coated and uncoated paper, synthetics, films, and light cardboard.
With compatibility assured across digital and traditional printing technologies, the MGI JETvarnish 3D enables companies to enhance their labels and flexible packaging within one system. Embracing an all-in-one digital solution such as this can help streamline and simplify your production processes.
With so many competitors now fighting for visibility, shortening turnaround time on print jobs while maintaining a high-quality final product is crucial to setting yourself apart as a market leader. As more customers seek out multi-sensory brand experiences, digital embellishments are a great way to offer unique options and remain ahead of the curve.
Konica Minolta’s exclusive inkjet technology ensures precise and efficient embellishment applications for print jobs of all sizes, with print speeds of up to 42 m/min. At the same time, the MGI JETvarnish 3D Web can achieve tactile and embossing effects from 7 to 232 microns – so you can enjoy consistent and premium printing quality even across high-volume requests.
The integrated MGI Artificial Intelligence Smartscanner (AIS) varnish and hot-foil registration system further reduces make-ready time and waste by automatically accounting for skew, stretch, contraction, and shift adjustment. Each image is scanned and automatically compared with a digital mask file during the printing process itself to ensure pinpoint accuracy with no registration marks required. If defects are detected on the printed substrate, the AIS will automatically adjust the spot UV and foil to align precisely with the defective print. This ensures consistency across your finished products, cutting down on excess waste.
A major draw of embellishment printing is the opportunity for increased personalisation which delivers exceptional print enhancement value to the decoration, label, and flexible packaging markets. With MGI’s patented technologies, the MGI JETvarnish 3D Web can produce variable 2D or 3D spot varnish and foil embellishments, allowing you to offer even more customisation options. iFOIL technology also enables you to print a wide variety of foil types including metallic, holographic, matte, and pigmented foils. This allows you to create added value across a variety of formats, enhancing the range of products you can offer to customers.
By cutting down on finishing times for production runs with the MGI JETvarnish 3D Web, you can free up manpower and other resources to enhance other aspects of your business. Look forward to achieving increased product differentiation with advanced print embellishment options, using the most efficient and intuitive cutting-edge digital embellishment machine on the market. Get in touch with our specialists to find out more about our digital embellishment printing solutions.